Through our research we have discovered issues with microorganism growth within makeup brushes and cosmetics. 

One of the main issues is that users do not follow recommended cleansing routines. This is due to the drying time and effort required to properly clean traditional makeup brushes and cosmetics. This is compounded by a lack of education and understanding amongst users.​

Clens Cosmetics  system is being developed to cleanse makeup brushes and cosmetics, reducing the drying time and microorganism growth issues.

Clens Cosmetics was founded by a passionate Brunel University London, 
Industrial Design graduate, using modern engineering techniques to model a cutting edge product system. Combined with biotechnology based testing to validate that are currently being finalised for market.

Clens created solutions by closely listening to potential clientele and industry experts to understand their needs. Creating a product system that is truly innovative is only the beginning. ​

Single use plastic and disposable applicators are a big problem in the beauty industry. 

Large Quantities cannot be recycled or reused because of their design, addititves, construction and insufficient ability to seperate components.

Makeup Artists(MUAs) must dispose of single-use applicators to prevent cross contamination. 

An estimated 550,000 MUAs in the UK industry, translates to 5,720,000kg plastic/annum sent to landfill from disposable applicators alone.

Add PPE and the figure is vastly higher, estimated 45,925,000kgs.
 

Clens aims to minimise disposable waste, landfill and water contamination.